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People said GPT-4o would kill

Amazon Alexa

Voice assistants · NASDAQ: AMZN · AI company

Why people said itGPT-4o could talk in real time, show emotion and understand what its camera saw, so writers said older assistants like Alexa seemed outdated.

Still fineAlexa+ opened to all US users, Feb 2026February 2026

What was claimed ·

OpenAI releases ChatGPT-4o, a new chatbot to compete with Apple's Siri and Google's AlexaAxios

GPT-4o's voice and vision demos were said to leave Amazon's Alexa far behind as an assistant.

Who else said it

  1. OpenAI GPT-4o voice assistant just put Siri on notice with real smarts — and a real personality · Tom's Guide · Secondary source
  2. OpenAI releases ChatGPT-4o, a new chatbot to compete with Apple's Siri and Google's Alexa · Axios · Secondary source

What happened

Amazon kept and upgraded Alexa. On 4 February 2026 it made the AI-based Alexa+ available to everyone in the US, free for Prime members, on Alexa devices, Alexa.com and the Alexa app.

  1. Amazon said Alexa+ was available to everyone in the US and free for Prime members, across Alexa-enabled devices, Alexa.com and the Alexa app.

The verdict describes what happened to the product. It does not claim the AI release caused it. Last checked 11 November 2026. How verdicts are decided.